I'm available for and enjoy speaking engagements on leadership, entrepreneurship, storytelling, communities, stewardship, and of course, Texas.
My speaking experience spans classrooms of students learning about social media, journalism and photography, to rooms packed with thousands of marketing folks and government officials looking who want to hear about the diverse experiences and career stops my journey has made along the way.
These talks are usually a mixture of audience involvement, pure storytelling, and sharing lessons from the road.
The stories I draw from come from very different chapters of my life, each teaching me something new about what it means to connect with people and build something meaningful.
I started as a commercial photographer shooting assigments for publications such as WIRED, Texas Monthly, and the Sunday Times of London in addition to clients like YETI, Southwest Airlines, and BMW.
Getting my pilot's license in 2014 opened up new perspectives...literally. In 2015, I flew a single-engine Cessna around Texas's entire 3,822-mile perimeter, shooting over 44,000 photos for Texas Monthly, a project that would go on to become a book called for my book A Mile Above Texas and a 6 month museum exhibit at the Bob Bullock State History Museum.
@TexasHumor started out as a meme account, that grew into an apparel line, which in turn evolved into Sauceda Industries, a direct to consumer logistics operation. We served brands like Tecovas Boots, Whataburger & William Murray Golf.
As CEO, I learned to scale through strong communication. We hit 126 sq ft, 150 employees, and neared $15M in sales by the time we sold that business in 2021.
Then came my social media and retail days, where my wife Priscilla and I built the social media feed @TexasHumor from nothing into a 2 million-follower community and thriving business.
Most recently I joined Texas Monthly, where I became host and executive producer of Texas Country Reporter, stepping into Bob and Kelli Phillips' shoes for Season 53. It's been an incredible lesson in honoring tradition while bringing the show into a new era.
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
